Years into a turnaround that has yet to take hold, beauty giant Coty Inc. is doing an about-face. The maker of CoverGirl cosmetics, Clairol hair dye and OPI nail polish is abandoning a revival plan centered on adding businesses and spitting out new products. The new strategy: shrink, pay down debt and undo a failed makeover of one of its biggest brands.
Source: Wall Street Journal November 04, 2019 13:30 UTC