Kayla Itsines has sold her health and fitness app to a US-tech giant. Photo / Instagram@KaylaitsinesKayla Itsines has sold her health and fitness app to a US-tech giant. Photo / Instagram@KaylaitsinesAustralia fitness star Kayla Itsines and her ex-fiance Tobi Pearce have sold their global health and fitness app, SWEAT, to a US-based company. The duo, who created the workout platform from a humble e-book in 2015, reportedly sold it for A$400 million ($425m) to tech giant iFIT Health & Fitness Inc. "Those sessions kept growing and growing and slowly we built up a community and then in 2015, we launched the @SWEAT app.

Source: New Zealand Herald July 14, 2021 05:26 UTC