If there’s one thing I’ve learned, however, in pursuing the Cambridge Analytica scandal, it’s that however weird things look, they can always get weirder. Under British data protection laws, “data subjects” – you and me – have the right to ask companies or organisations what personal information about them they hold. But there it was: my Eldon data, a spreadsheet, that showed it had gathered 12 different sets of data on me from three different sources. And vice versa.”The folder containing my Eldon data was one of two I received back. Westmonster, the political news site Banks founded and funded, is registered to an Eldon Insurance address.

Source: The Guardian April 21, 2018 19:52 UTC