Apple (AAPL, Tech30) will hold its annual product launch -- where it typically shows off new iPhone models and other product updates -- on Tuesday September 12. This year is expected to be a big one for Apple, since 2017 marks the 10-year anniversary of the iPhone. Rumors indicate the company will introduce three new devices at the event: the iPhone 7S, iPhone 7S Plus and the so-called iPhone 8, which will be the 10th anniversary edition. The iPhone 7S line is expected to feature incremental updates, but the anniversary phone could get a whole new look. Apple is also expected to reveal its first cellular Apple Watch and a 4K Apple TV set-top box at the event.

Source: CNN August 31, 2017 16:18 UTC