Apple Inc. rolled out a software update for its mobile devices on Monday that gives users the option of stopping apps from tracking their location and sharing other identifying information with third parties. The iOS user agreement will still allow data collection if it is spelled out in an app's privacy policy. He says it's good to see a major technology company commit to the concept of "explicit consent" with regards to storing user data. Move could cost Apple, tooHe is concerned, however, that Apple may lose its nerve if it costs them too much money. Some mobile advertising analysts believe that fewer than one in three iPhone users are likely to grant permission to be knowingly tracked.

Source: CBC News April 26, 2021 17:34 UTC