In addition to several new features, a souped-up "anniversary" iPhone — coming a decade after Apple's late co-founder Steve Jobs unveiled the first version — could also debut at an attention-getting $999 price tag, twice what the original iPhone cost. It would set a new price threshold for any smartphone intended to appeal to a mass market. "Apple always seems to take what others have done and do it even better," said Carolina Milanesi, an analyst with Creative Strategies. That's one reason Apple also is expected to announce minor upgrades to the iPhone 7 and iPhone 7. But the deluxe model virtually assures that the average price of the iPhone — now at $606 versus $561 three years ago — will keep climbing.

Source: Fox News September 11, 2017 07:18 UTC