NEW ORLEANS, LA - APRIL 09: The Mercedes-Benz Superdome is lit up blue on April 09, 2020 in New ... [+] Orleans, Louisiana. Becoming the naming rights sponsor for the Superdome is a proven way to connect with an engaged, passionate audience. The next Superdome naming rights sponsor will be a part of that community. While all of this is said, it is the powerful impact that the NFL-leading New Orleans Saints television ratings deliver. Holding the flag, for the entire world to see, it was the New Orleans Saints that proclaimed the City was back.

Source: Forbes May 19, 2020 10:50 UTC