Pascall is hoping L&P and chocolate will prove to be a winning combination. Pascall New Zealand spokeswoman Christel Maurer said it followed the success of Perky Nana Lumps and Pascall Snifter Lumps earlier in the year. One in five households bought the Pascall Snifter lumps after their launch in February, and a third of those bought the product more than once, according to Pascall’s parent company Mondelez. Mondelez had just under a third of local market share, which it said made it the country’s largest chocolate company. Laura Knight, L&P marketing manager at Coca-Cola Amatil said the company was interested in continuing its relationship with the chocolate company after the launch of L&Ps Pineapple Lumps-flavoured drink earlier this year.
Source: Stuff August 30, 2020 21:45 UTC