Amazon will be offering discounts on a variety of items during its two-day Prime Day shopping event that began Tuesday. For Amazon, Prime Day has been a way to get people to sign up for its $139 a year Prime membership, which gets shoppers faster shipping and access to the deals. The company doesn’t disclose total Prime Day sales, though research firm Insider Intelligence suggests sales could climb to about $7.76 billion in the U.S. alone — or 16.8% over last year. In an analysis of about 4,830 Prime Day orders made by 4 p.m. So far, Numerator says the average Prime Day order this year is $52.22.

Source: thestar July 13, 2022 06:13 UTC