Food Channel LA marks LA Times Studios’ expansion into social commerce, establishing a fully integrated, transaction-enabled platform powered by Amaze’s commerce infrastructure and launched through Amaze’s operating studio model with Contend serving as Amaze’s first operating studio partner. Food Channel LA is built on Amaze’s infrastructure, enabling direct product sales, inventory management, fulfillment, and real-time revenue participation for creators and partners. LA Times Studios is truly the first major publisher to launch a full-scale social commerce initiative.”Anna Magzanyan, President of LA Times Studios, added, “This is our step into fully integrated social commerce. Food Channel LA is expected to begin onboarding creators and brand partners immediately, with initial live activations and programming rolling out by May 2026. About The Food Channel:The Food Channel has been a trusted source for food & beverage enthusiasts since 1989.
Source: Los Angeles Times March 24, 2026 11:05 UTC