DeHoo and iconic news anchor Walter Cronkite created their foundation to teach consumers to be healthy skeptics. Just how effective these ads are in selling products is an ongoing debate kept mostly private within the advertising industry. Will deHooAmericans are now under constant bombardment by advertisers, from billboards to radio and TV commercials, internet ads, athlete jerseys and even in once off-limits schools. “The newest research suggests that native advertising will soon represent almost 3/4 of display advertising. Corporate brands have also moved into social media platforms, blurring the lines between corporate advertising, human relationships and editorial content.
Source: Huffington Post April 01, 2017 17:01 UTC