CVS will start phasing in the new system in April and is hoping it will be complete by 2020. We have lived in an airbrushed world for so long, the sight of a visible pore really would be something shocking. “We felt it was important to be as transparent and authentic as possible with the women who come into our stores,” Ms. Foulkes said. Sign Up You agree to receive occasional updates and special offers for The New York Times's products and services. There’s a sliding scale of what constitutes transparency for most of us, and we aren’t the ones selling skin care.

Source: New York Times January 15, 2018 14:31 UTC