Heritage travel is when people visit cities, towns and countries in the hope of uncovering truths and mysteries about their family histories. This is the thing with ancestry, it almost always is a surprise, a journey one needs to take. Thanks to its new partnership with 23andMe, the biotech company best known for its ancestry DNA reports, Airbnb aims to help people on their journey to uncover their family history. 23andMe customers will soon be able to find Airbnb homes and experiences right from within the app. Joe Gebbia, Airbnb cofounder and chief product officer, said: “At Airbnb, we believe that authentic travel experiences help you connect with local cultures and create a sense of belonging anywhere in the world — and what better way to do that than traveling to your roots?

Source: The North Africa Journal May 21, 2019 20:37 UTC