Advertising slowdown spreads beyond tech giants to hit TV networks and publishers - News Summed Up

Advertising slowdown spreads beyond tech giants to hit TV networks and publishers


US television networks and news publishers are feeling the effects of a slowdown in the advertising market, the latest indication that a cut in ad spend previously noted by major tech companies is spreading. Warner Bros. Discovery Home to cable channels including CNN, TNT and the Food Network, on Thursday lowered its outlook for this year and next, in part because of a slowdown in advertising. In recent days, the owners of the CBS television network, among others, have New York Times and USA Today all said their ad revenues were under pressure in the last quarter.


Source: Wall Street Journal August 07, 2022 14:15 UTC



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