By Angela Green:Accor has today announced the appointment of Julie White to the position of Chief Commercial Officer Europe & North Africa for its Premium, Economy and Midscale division. In her new role, White will be responsible for leading Accor’s regional commercial team and driving the business revenue strategy for the company across the Europe and North Africa markets. The commercial team encompasses areas including sales & distribution, marketing, loyalty and customer experience, and revenue management. She joins Accor from Wyndham Hotels & Resorts where she held the position of Vice President Commercial for Europe, Middle East, Africa and Eurasia. Karelle Lamouche, Global Chief Commercial Officer, Premium, Midscale & Economy, Accor said: “Accor has a clear focus and commitment to further develop our European market leadership and drive commercial value through our guest centricity and brand strength.

Source: The North Africa Journal September 21, 2023 10:13 UTC