The Advertising Practitioners Council of Nigeria has announced its change of name to the Advertising Regulatory Council of Nigeria. This is as the council also banned the use of foreign models and voice-over artists on Nigerian advertising media. 23 of 2022, bans the use of foreign models and voice-over artists on any advertisement used on the Nigerian advertising space with effect from Ist October 2022. “All advertisements, advertising and marketing communications materials are to make use of only Nigerian models and voice-over artists. “Advertisers, advertisement agencies, media houses, advertising community and the general public are hereby enjoined to take note.”

Source: Punch August 23, 2022 01:30 UTC