AJE to use Thailand as regional hubMr Mosquera introduces D'Gussto, a premium canned saba fish in tomato sauce, which launched in the Thai market yesterday. AJE, the producer of Big carbonated drinks, is poised to expand nationally and regionally into new consumer product categories, using Thailand as its Asean hub of operations. "Thailand is our first country to try sales of premium saba canned fish in tomato sauce," said Mr Mosquera. He said Thailand's canned fish market has the opportunity for further growth because its price is competitive. He said Thailand serves as AJE's hub for Asean because of its strategic location and extensive distribution network.

Source: Bangkok Post April 23, 2022 15:40 UTC