Menon’s ancestors trace their roots to four communities, and it’s those local food habits, and her travel experiences, which inspire her work. Menon and Sharma’s interpretation of traditional and global recipes finds takers among millennials, who are looking for authentic food experiences. Urban millennials are exploring native and indigenous foods, eating local produce, and diving into curated food experiences. Madhuchandan Chikkadevaiah, founder at Organic Mandya, which sells organic produce sourced from farmers in Karnataka’s distressed Mandya district, is planning to open two more stores in Bengaluru. When Ambika Seth, co-founded Delhi’s catering company Caara six years ago, the idea was to celebrate local produce and small-scale entrepreneurs.

Source: Mint January 01, 2020 16:41 UTC