Also Read: Personal data storage practices reveal low risk awareness: SurveySeven Reuters reporters also obtained their Amazon files. Amazon said it collects personal data to improve products and services and customize them to individuals. The only way for customers to delete much of this personal data is to close their account, Amazon said. Amazon’s Kindle e-readers, for instance, precisely track a user’s reading habits, another reporter’s Amazon data file showed. Florian Schaub, a privacy researcher at the University of Michigan, said businesses are not always transparent about what they’re doing with users’ data.

Source: The Hindu November 21, 2021 17:42 UTC