PETALING JAYA: Malaysia is expecting an uptick in visitor arrivals during the Hari Raya Aidilfitri festive period, driven by stronger cross-border travel and growing interest in the country’s Muslim-friendly tourism offerings. With Hari Raya just around the corner, many shoppers are flocking to malls to pick out their best festive wear. Beyond visiting friends and relatives, the festive season is also drawing interest from non-Muslim tourists keen to experience Hari Raya in a multicultural setting, he added. With 2026 designated as Visit Malaysia Year, he said tourism players are encouraged to package Raya-themed experiences to attract more visitors. ITC, an agency under the Tourism, Arts and Culture Ministry, is tasked with developing the Islamic tourism segment in Malaysia.

Source: The Star March 18, 2026 02:20 UTC