For several years, Brooklyn has cultivated an image as a hotbed for all things artisanal, from cheese to chocolate. Now a pair of entrepreneurs say it is time for fungi to share the culinary spotlight. Andrew Carter and Adam DeMartino are founders of Smallhold, a Brooklyn, N.Y., business that specializes in growing and selling lesser-known varieties of mushrooms. But these mushrooms aren’t just about looks, the company founders insisted. Messrs. Carter and DeMartino, who met while students at the University of Vermont, said these fungi have a taste far more distinctive than the white button mushroom, which remains America’s most popular variety.

Source: Wall Street Journal September 06, 2020 15:56 UTC