Like other sectors, Madison Avenue has had specific milestones, tipping points that have influenced it for years afterward. Following the merger, Needham and DDB became DDB Needham, and by 1996, the Needham name was dropped. Wendy Clark quit DDB to become CEO of Dentsu, and was replaced by two newcomers, global CEO Marty O’Halloran and Justin Thomas-Copeland, taking top spot in North America. Paul Marobella and Jason Peterson, the CEO and chief creative officer, respectively, exited Havas. Neil Heymann, chief creative officer of Droga5 bolted to Publicis, and Jonny Bauer, chief creative officer of the agency went client-side to financial giant Black Rock.

Source: Forbes May 24, 2021 16:49 UTC