An added layer of complexity is getting a family to agree to change course. Creating a strategy from scratch isn’t easy, but scrapping the old one for a new, untried one is more challenging, said John Zimmerman, president of Ascent Private Capital Management, the high-net-worth arm of U.S. Bank. Four years later, the “no-go” bucket is down to less than 5 percent; the “avoid harm” investments are still about 44 percent. That’s the amount put in, say, a private equity fund that supports companies that improve the quality of health care. In addition, the investments seeking to “contribute to solutions” stand at nearly 19 percent.

Source: New York Times April 16, 2021 12:56 UTC