But daily taco fixes, possible through Taco Bell’s Taco Lover’s Pass program, do not represent brand commitment. Return to Sender – 5 Unfulfilling PracticesHere are five mistakes subscription services make that, if resolved, can deliver lucrative returns. If frontline workers and their digital counterparts are not able to recognize repeat subscription customers, then their employers are not recognizing a valuable asset. Opportunity: Employees (and apps) can be enrolled as “engagers” and provided a loose script when encountering subscription customers. Young apartment dwellers may be more receptive to single-serve prepared meal kits, retired folks to matinee movie subscriptions.

Source: Forbes January 24, 2022 20:03 UTC