Flikr.com labeled for reuseGDPR (General Data Protection Regulation) was put into effect last week in Europe. While small and large businesses have been trying for years to build followers and connections, now there will be a dramatically increased sense of urgency. As a result, they will try even harder to make those networks larger, to add connections who have large numbers of connections, and to ask more frequently and urgently that their networks to spread brand messages within their networks. Building/extending personal, professional and brand LinkedIn, Facebook, Twitter, YouTube and Instagram networks, will be good ways to go. Micro influencers have the ability to reach affinity groups that correlate well with a brand’s target consumers: beauty bloggers for cosmetics, electronics bloggers for devices, food bloggers for ingredients.

Source: Forbes May 28, 2018 14:48 UTC