From mastering the basics of local SEO optimization to keeping tabs on Google’s ongoing algorithm changes, staying on top of SEO trends is enough to give any brand whiplash. It’s especially important for showing up in Google search features like Quick Answers and Rich Card that rely heavily on machine learning. Structured data markup is used to describe “things” and “properties” on your site. Not sure if your structured data markup is correct? Check out Google’s Structured Data Testing Tool.

Source: Forbes February 22, 2017 16:18 UTC