But how can a brand without the deep pockets of a large, multinational corporation capitalize on the Super Bowl for its own marketing purposes? Do A Parody Of Your CompetitionOpenly parody a competitor of yours who is advertising during the Super Bowl broadcast. Ask your followers to share their most creative and passionate Super Bowl experiences and memories. Partner With Other Local Small BusinessesSmall businesses should consider partnering with other local small businesses and hosting a Super Bowl event! Create A Series Of Short ‘Super Bowl’ Video AdsCreate your own “Super Bowl’’ ad campaign with a series of short video ads (15 to 30 seconds each) designed for social media that can be boosted and promoted leading up to the Super Bowl for maximum engagement and visibility.

Source: Forbes January 20, 2024 00:24 UTC