The Headspace Mini guides users through six meditation exercises they can do alone or with friends. The Headspace Mini is part of a new offering called Snap Minis, which allows developers and companies to create mini-apps within Snapchat. Headspace Mini doesn’t generate revenue for Headspace or Snap, but it could help Headspace find new customers. Like other experiences on Snapchat, Headspace Mini offers little explanation before people try it—just the description “Breathe. “By bringing friends into play with the Headspace Mini, we’re able to have a greater impact,” he said.

Source: Wall Street Journal July 20, 2020 20:15 UTC