Warner Bros. Discovery’s Boomerang Rebrands to Cartoonito in Nordics, Turkey, Middle East and North Africa

Warner Bros. Discovery unveiled Monday that it has rebranded its preschool network Boomerang to Cartoonito across Sweden, Denmark, Norway, Turkey, and the Middle East and North Africa. “Cartoonito is Warner Bros. Discovery’s biggest commitment to programming for children aged 2 to 6. — and encourages them to learn, laugh and draw outside the lines.”Said Vanessa Brookman, senior vp kids and family EMEA for Warner Bros. We are excited to expand into countries such as Sweden, Denmark, Norway, Turkey and the Middle East and North Africa.”