Press Release Mastercard launches priceless.com in Israel June 12, 2023 | IsraelThe lifestyle platform is now available to all Mastercard cardholders, providing access to curated priceless experiences across the country’s most popular cultural sites. Mastercard today introduced its flagship lifestyle platform, priceless.com, at a launch party in Tel Aviv-Jaffa. Curated for all Mastercard cardholders, priceless.com brings families and friends together for once-in-a-lifetime moments and multisensory experiences found in Israel, built around universal passions, such as cuisine, arts & culture, music and sports. “Priceless.com brings people together for bespoke moments built around their universal passions,” said Raja Rajamannar, chief marketing and communications officer, Mastercard. With the launch of priceless.com in Israel, cardholders – both Israeli tourists and locals will be able to enjoy privileged access and attractive offers for unmatched cultural experiences.
