As Canadians struggle with rising prices for food and other household necessities, many are fed up with shrinkflation, a tactic where companies reduce the volume or weight of a product but not the price. (Craig Chivers/CBC)It's not just Canadians who are frustrated with shrinkflation. Hungary and South Korea will soon join Brazil in mandating companies note on packaging when they shrink a product. In an email to CBC News, Innovation, Science and Economic Development Canada said it's currently funding several research projects into retail practices, including shrinkflation, that are harmful to Canadians. Instead, she feels the onus should be on manufacturers to fess up when they shrink a product — or risk losing customers.
