HÀ NỘI — Witnessing difficulties facing businesses, and in order to fully promote the effectiveness of e-commerce channels, the Centre for Information and Digital Technology under the Việt Nam E-commerce and Digital Economy Agency, Ministry of Industry and Trade, has been connecting local departments, agencies and branches with e-commerce platforms and e-commerce service providers to deploy the Flagship Store model of local stalls on e-commerce platforms. According to a representative of the Centre for Information and Digital Technology, this is also a solution within the GoOnline national e-commerce application programme, chaired by the Việt Nam E-commerce and Digital Economy Agency in co-operation with major e-commerce platforms. The programme is aimed at all small and medium-sized businesses that need to develop sales on e-commerce platforms, from common essential products to specific products. In addition, the programme expects to support businesses with potential products but having difficulty in personnel or costs to expand sales channels via e-commerce platforms. In the near future, the Centre for Information and Digital Technology expects to deploy the Flagship Store on the e-commerce platforms Shopee and Lazada.
