First published: 27-May-2024 11:26:50Dubai, UAE: HSBC has announced the launch of its new e-commerce digital payment platform Omni Collect in the UAE in partnership with leading Saudi-based fintech player, Geidea. The partnership was announced at a signing ceremony attended by Mohamed Al Marzooqi, Chief Executive Officer, UAE, HSBC Bank Middle East, and Mr Abdullah AlOthman, founder and Executive Chairperson of Geidea. Omni Collect is available in the UK, Australia, India, mainland China, Hong Kong, Indonesia, Malaysia, South Korea, Japan, Singapore, Thailand and Vietnam. Omni Collect is one of many ways we are investing in the UAE market to meet our customers’ digital needs,” added Boag. In Saudi Arabia, HSBC is a 31% shareholder of Saudi Awwal Bank (SAB), and a 51% shareholder of HSBC Saudi Arabia for investment banking in the Kingdom.