United Airlines has signed a deal with Morocco’s tourism authorities to launch a direct air route linking Marrakech to New York. The deal was signed between the airlines and Morocco’s tourism promotion office as it eyes more American visitors to the Red city. The air link is the second with North America after ONMT signed a deal with Air Transat to operate direct flights to Montreal. The new air routes add existing ones operated by Moroccan airlines RAM linking Casablanca to New York, Washington, and Miami. Morocco relies on increasing air routes between Moroccan cities and European airports to attract more tourists.