Unclear labelling of goods upsets buyersA number of convenience stores advertising their brands as “made in Korea” or “made in Japan” have been fined for ambiguous information on the origin of their goods, making many Vietnamese consumers feel confused and nervous. With more than 100 stores of various brands concentrated in crowded streets nationwide, these stores has made the habits of Vietnamese consumers gradually change. Other chains, including Miniso and Daiso Japan, were also found to show signs of unclear origins of their goods. Specifically, many of Daiso Japan’s goods are of Chinese origin, but not labelled in Vietnamese, and do not carry conformity to regulation (CR) stamps in accordance with Vietnamese legal regulations on goods labelling. Reflections of consumersMany Vietnamese consumers have publicly expressed their opinions on the misleading information of some brands’ advertisements.
