Let’s take a look at some of the major use cases for XR in travel. With low budgets and limited confidence in travel brands, customers are becoming more discerning about where they travel and who they choose to travel with. Virtual Travel ExperiencesVirtual travel experiences saw a significant amount of attention during the pandemic. When travel wasn’t an option due to restrictions and lockdowns, virtual travel gave people an opportunity to leave their homes without actually stepping away from the sofa. In the future, these virtual travel experiences could continue to offer a new avenue for travel companies, particularly as concerns about “overtourism” continue to grow.
