The contraption originally dates back to the late 1800s, and it’s now been given a modern twist which could become a staple along British shorelines. While a drinks holder has also been installed as well as a built-in fan, and bespoke horn to spook greedy seagulls. With nearly a fifth (19 per cent) spending between £51-75 when shopping online at the beach, with some spending up to £200. While a lack of shade (31 per cent) and getting sand in the phone charger hole (23 per cent) are other inhibitors. “That’s why we’ve reimagined the classic deckchair with a modern twist, making it easier to stay connected and even earn cashback while soaking up the sun.”