The Ayurveda Co plans retail expansion throughout MENA region, 50 Indian store openings ByIsabelle Crossley PublishedSep 1, 2023Ayurvedic personal care and beauty brand The Ayurveda Co plans to expand its brick-and-mortar retail presence in the Middle East and North Africa region. The business also plans to open 50 exclusive brand outlets in India during the current financial year. Natural beauty products by The Ayurveda Co - The Ayurveda Co- FacebookThe Ayurveda Co sees a significant growth opportunity in the MENA region after recently entering Dubai, Indian Retailer Bureau reported. The business also expects to see non-metro locations in India drive growth and will concentrate on Tier 2 and 3 cities for its domestic store openings in the 2014 financial year. The business expects to reach breakeven by March 2024 and is eyeing profitability in the 2025 financial year.
