Hiring a digital marketing manager in 2015 was another pivotal move. Investing into digital marketing has significantly benefited us ten years later. Not only did we survive a very challenging period, but we emerged stronger and expanded into a national media brand through our acquisition of Bdaily. That calendar includes the VISION 31 investment campaign, which continues to lead efforts to supercharge North East industrial and economic growth over the next decade. Our ambition is to scale both the NET and Bdaily brands nationally, replicating the success we’ve built in the North East.
