The £20m investment by Poundland hopes to bring customers more value with its reward app after it was piloted in around 100 stores on the Isle of Wight and in Northern Ireland and Scotland. From Thursday, October 17, Poundland Perks will be available to use UK-wide giving customers the chance to save, earn and play. Poundland launches its first-ever rewards schemeCustomers who use the Poundland app will be able to earn ‘perks points’ when they spend in different parts of the store. Plus, to celebrate its launch, Poundland will ‘power-up’ perks points across everything in the shop, giving customers 100 points for every pound they spend until Christmas. The Poundland Perks app can be downloaded via the Google Play and Apple App stores by searching for Poundland Perks and will offer customers at least 100 Perks offers in the app at any one time.
