New York's Attorney General Letitia James accuses JBS, the world's largest meatpacker, of false advertising about its climate initiatives. The company's statements in ads and interviews have been criticized as greenwashing, misleading consumers about its environmental impact. Despite JBS's defense, the lawsuit underscores the growing legal and public scrutiny over corporate environmental claims. Key quote:"When companies falsely advertise their commitment to sustainability, they are misleading consumers and endangering our planet." It signals a rising accountability for companies in their environmental commitments, reflecting broader concerns over climate action's authenticity in the corporate sector.
