HÀ NỘI The Ministry of Industry and Trade (MoIT) aims to enhance trade and export promotion with key markets, maximising export opportunities and leveraging the effectiveness of Free Trade Agreements (FTAs). Trade promotion activities in 2023 achieved remarkable success by effectively leveraging opportunities presented by trade agreements. Trade promotion, through the National Trade Promotion Programme, has been carried out effectively with a focus on diversifying markets and export products, as well as maximising opportunities from free trade agreements (FTAs) and fostering regional and inter-regional trade. We will also work towards signing memorandums of understanding (MOUs) in trade promotion with foreign trade promotion agencies that are currently under negotiation or have agreed upon content, such as Australia and Chile. The rise in export trade fraud cases and the increasing imposition of trade barriers by countries pose challenges for businesses.