Keells Nexus introduces an all new Loyalty App View(s):Keells, in a customer experience with the relaunch of Keells Nexus, has introduce an all-new loyalty app. For 25 years, Keells Nexus has been at the heart of Sri Lankan retail, pioneering coalition loyalty and even introducing mobile-based loyalty as early as 2014. Today, Keells Nexus stands at over 2 million registered members, a reflection of the trust customers place in Keells and the brand’s commitment to improving the quality of life for the nation. “At the heart of Keells Nexus is a simple but powerful belief that life is better when we’re connected,” said Nilusha Fernando Head of Marketing, Keells Supermarkets & Senior Vice President, John Keells Group. “The ‘us’ in Nexus represents the families we serve, the communities we’re part of, and the everyday moments that matter.
