Instant noodle business rebounds after a slumpVietnam’s instant noodle market is once again positioning itself as a fertile ground for both local and foreign producers, as instant noodle sales recovered in 2017 after two consecutive years of decline. Vietnam’s instant noodle market reached its peak between 2012 and 2014, with 5.2 billion packets sold. Masan Consumer, which produces the popular Omachi brand, also saw a recovery in its instant noodle sales up 16. At the peak of the instant noodle market in 2014, KIDO Group made its debut with the Dai Gia Dinh brand. In addition, it had not built a stable output, which is an important factor ensuring low costs for its instant noodle products.
