The corporate sector also contributes to social issues through corporate social responsibility (CSR) initiatives. Research has indicated that Pakistan falls short on a number of things which consequently reduces the impact of philanthropic efforts that well-meaning individuals engage in. Due to this there is often a lack of trust amongst potential donors which hinders the effectiveness of existing philanthropic efforts. Moreover, external audits and evaluations should be encouraged to improve allocations as well as effectiveness of philanthropic efforts. The focus should shift towards sustainable development, directing philanthropic efforts towards long-term solutions and betterment.
