That curiosity was clear earlier this year when more than 240 businesses signed up for LOCALiQ’s Google AI webinar , prompting the digital marketing agency to launch a new series of free six-week training courses to help business owners and marketing professionals strengthen their digital skills. “We’ve seen incredible interest from businesses wanting to understand how AI and automation are changing marketing,” said Nick Ashwood, Managing Director at LOCALiQ. Registration for the Digital Marketing Mini Courses is open now at: https://localiq.co.uk/campaigns/free-digital-marketing-mini-courseLOCALiQ’s State of Digital Marketing Report found that over a third of UK businesses need more training in SEO, PPC, and content marketing, while 38% want to learn how to optimise for AI-generated search results. With 52% citing budget as a key barrier to digital marketing success, LOCALiQ hopes the new courses will remove cost as an obstacle to learning. The company has hosted a series of national webinars and published annual benchmark reports to help businesses understand and respond to the digital marketing landscape.
