HCM CITY — Digital transformation will be the driving force in achieving a breakthrough in tourism and making that industry green, Deputy Prime Minister Trần Hồng Hà has said. Minister of Culture, Sports and Tourism Nguyễn Văn Hùng said the tourism industry was implementing Government Resolution No 82/NQ-CP to accelerate its recovery. The May resolution identified digital transformation as a core mission to promote the recovery and enhance the competitiveness of the tourism industry, he said. Digital transformation would help improve the customer experience and create a positive impact during the entire trip from the booking stage onwards, he added. Other new solutions for sustainable tourism such as human resource restructure, destination marketing, communications strategies, and green tourism development also received much attention.
