OTTAWA, ON and GATINEAU, QC, Dec. 7, 2022 /CNW/ - Today, the CRTC updated its commercial radio policy to better support Canadian artists and provide flexibility to help the radio industry remain competitive in a changing environment. To increase support for Indigenous content and voices within mainstream radio, the CRTC also expects commercial radio stations to include Indigenous music in their playlists and to report annually on the amount of Indigenous content aired. Some of the outcomes from that process may have an impact on commercial radio stations, as well as other sectors of the broadcasting industry. In 2020, the CRTC initiated a proceeding to assess the relevance and effectiveness of the rules currently governing commercial radio in Canada. Throughout the proceeding, the CRTC heard how commercial radio is valued by Canadians and how they support the promotion of Canadian artists.