Aviva Ireland has renewed its naming rights deal for the Aviva Stadium for five years with the IRFU and the FAI. At the announcement were Irish rugby internationals Joe McCarthy and Brittany Hogan and Irish football internationals John Egan and Jamie FinnInsurance company Aviva has renewed its naming rights deal for the Aviva Stadium in Ballsbridge, Dublin for another five years, in an agreement with the Irish Rugby Football Union (IRFU) and the Football Association of Ireland (FAI). Speaking to The Irish Times, Declan O’Rourke, CEO of Aviva Insurance Ireland described the naming rights deal as an “iconic sponsorship” for Aviva, with 98 per cent awareness of the rights deal among its customers here. David Courell, CEO of the FAI, said the extension of the rights agreement was “hugely positive” for Irish football. In the past 15 years, Aviva Stadium has hosted more than 350 major events attended by over 11.5 million people.
