As B2B startups shut shop or scale down, Bazaar too struggles to tide over current crisis

Founded in May 2020, Bazaar at its core is a distribution business, providing inventory to neighborhood convenience stores – a market of about 800,000 retailers in Pakistan. Bazaar provided inventory not only to retailers but also wholesalers on an app-based service and through an in-house delivery fleet. In face of the difficult environment, Bazaar diversified to segments other than mom-and-pop stores, such as pharma and mobile phones. He also revealed that Bazaar is scaling other business segments, prioritising the core food and grocery business, offices and restaurants, as well as industrials. Currently Bazaar employs over 450 people and has over 1100 associated members, according to the company’s Linkedin profile.